Cookie Policy
Last updated: September 7, 2026This Cookie Policy explains what cookies Aplos AI ("we," "us," or "our") uses on aplosai.com, why we use them, and how you can control them.
1. What Are Cookies?
Cookies are small text files that websites place on your device when you visit. They help websites remember your preferences and understand how you interact with pages. Some cookies are set by the site you visit ("first-party"), while others are set by services that appear on the page ("third-party").
2. Cookies We Use
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| aplos_cookie_consent | Aplos AI (first-party) | Stores your cookie consent choice so we don't show the banner again | Persistent (localStorage) |
| _ga | Google Analytics | Distinguishes unique visitors to measure site traffic | 2 years |
| _ga_ZZ1583VYH0 | Google Analytics | Maintains session state for GA4 | 2 years |
| _fbp | Meta | Measures visits and conversions from Meta advertising after consent | Up to 3 months |
| _fbc | Meta | Associates a visit with a Meta ad click after consent, when applicable | Up to 3 months |
We also use consent-controlled measurement tools from Microsoft Clarity, Ahrefs, OpenAI, and Meta. These tools may receive page, browser, device, network, and interaction information after you accept optional cookies. Exact cookie names and durations can change when providers update their services.
3. How We Use Measurement Data
Google Analytics, Microsoft Clarity, Ahrefs, and OpenAI help us understand site traffic, page performance, and how visitors use the site. Meta Pixel helps us measure whether ads lead to visits, inquiries, bookings, or onboarding actions.
When a visitor has accepted optional measurement, a completed inquiry or onboarding action may also be sent to Meta through its Conversions API. Contact values such as email or phone are normalized and irreversibly hashed before transmission. We use this data for attribution, reporting, and campaign optimization. We do not use it to sell personal information.
4. Your Choices
When you first visit our site, a consent banner asks whether you accept or decline optional analytics and advertising measurement. Your choice is saved and respected on subsequent visits.
- If you accept: optional analytics and advertising tools may load and place measurement cookies.
- If you decline: optional Meta, Clarity, Ahrefs, and OpenAI measurement does not load, and Google Analytics receives a denied consent signal.
You can change your preference at any time. This clears only your saved Aplos cookie-consent choice and reopens the consent banner.
5. Browser-Level Controls
Most browsers let you block or delete cookies through their settings. Here are links to instructions for common browsers:
Blocking all cookies may affect how some websites function, though our site will continue to work normally without analytics cookies.
6. Changes to This Policy
If we add new cookies or change how we use existing ones, we will update this page and the "Last updated" date above.
7. Contact Us
If you have questions about our cookie practices, contact us at info@aplosai.com.
For broader data handling practices, see our Privacy Policy.