Aplos AI — Automation Playbooks

Pressure Washing February 21, 2026

Pressure Washing Business Automation: Estimate Follow-Up, Seasonal Campaigns, and Review Requests

Pressure washing is a seasonal business with a short window to fill the schedule. Companies that fill that window consistently are the ones with automated estimate follow-up and a system to re-engage past customers before competitors do. Most operators send a quote and wait.

The four automations below cover the main revenue drivers: estimate follow-up that converts more quotes, annual re-engagement that brings customers back before they book elsewhere, seasonal campaigns that fill the calendar early, and a review system that drives inbound leads year-round.

1. Estimate Follow-Up Sequence

Pressure washing estimates are often impulse decisions — a homeowner notices the driveway looks bad, gets a few quotes, and books whoever follows up first with a clear message. The company that waits for the customer to call back loses most of those jobs. The one with a 3-touch follow-up sequence running automatically wins them.

Automation Flow
  1. Trigger: estimate sent in Jobber, ServiceBridge, Housecall Pro, or ServiceTitan
  2. 24 hours: "Hi [Name], following up on your pressure washing estimate. We have availability [week] if you'd like to get scheduled."
  3. Day 4: "Still available and happy to get you on the schedule. Any questions about the quote?"
  4. Day 7: "Last follow-up — we're filling our schedule for [month]. Happy to lock you in if you're ready."
  5. Stop trigger: any reply or booking — sequence ends, CRM updated
Pressure washing companies that follow up within 24 hours convert 35–45% more estimates than those that wait for the customer to call back. At day 4 and day 7, you're capturing the segment that needed one more nudge — which is often a significant portion of your quote pipeline.

Tools used:

Jobber ServiceBridge Housecall Pro ServiceTitan Twilio n8n Make

2. Annual Customer Re-Engagement

Every past customer is a warm lead. They already know your work and trusted you enough to hire you once. An annual re-engagement sequence reaches them 10–11 months after their last service — before they've started thinking about spring cleaning, and before they've had a chance to book with a competitor.

Automation Flow
  1. Trigger: 10–11 months after last completed job in field software
  2. First touch: "Hi [Name], it's almost been a year since we cleaned your [driveway/home exterior]. Want to get on the spring schedule before it fills up?"
  3. 14 days later (non-responders): "Still have a few slots left for your area — happy to get you pencilled in."
  4. Stop trigger: booking or response — sequence ends, client tagged as active
Returning customers spend 3x more per year than first-time customers. A single annual re-engagement campaign to your past client list typically generates 15–30 rebookings per run — with zero ad spend and minimal effort.

Tools used:

Jobber Housecall Pro ServiceBridge Twilio n8n Make

3. Spring and Fall Seasonal Campaign

Pressure washing has two clear peak seasons: spring exterior cleaning (March–May) and fall prep (September–October). Companies that reach their full client list 3–4 weeks before those peaks fill their premium scheduling slots before competitors have even started marketing. The message is simple. It works because it arrives early.

Automation Flow
  1. Trigger: date-based broadcast in early March and early September
  2. Broadcast to full client list: "Spring cleaning season is here. We're booking exterior cleaning through [month] — reply to get on the schedule."
  3. Responses route to booking flow with direct scheduling link
  4. Non-responders receive one follow-up 2 weeks later
  5. Fall campaign mirrors the spring flow with seasonal messaging
Pressure washing companies that send seasonal campaigns 3–4 weeks before peak season fill their schedules 50% faster and capture premium scheduling slots. Companies that wait until the peak hits are competing for the clients that everyone else missed.

Tools used:

Jobber Housecall Pro ServiceTitan Twilio n8n Make Zapier

4. Post-Job Review Request

Pressure washing is a visually satisfying service — a clean driveway or freshly washed exterior is something homeowners notice immediately. That satisfaction translates directly into positive reviews, if you ask at the right moment. The right moment is 3 hours after the job is done, while the result is fresh and the homeowner is most likely home to see it.

Automation Flow
  1. Trigger: job marked complete in field software
  2. 3-hour delay
  3. SMS: "Great seeing the transformation today, [Name]. If you love how it looks, a quick Google review helps us a ton: [link]."
  4. Private feedback filter: concerns routed to internal resolution — not a public review
  5. Non-responders receive one follow-up 2 days later
85% of homeowners hire pressure washers based on Google reviews. Companies with 75+ reviews at 4.8 stars or higher consistently outperform competitors in "pressure washing near me" searches — capturing the top 3 local pack positions that drive the majority of inbound calls.

Tools used:

Jobber Housecall Pro ServiceTitan ServiceBridge Twilio n8n Make Zapier Google Business Profile API

Frequently Asked Questions

What software do pressure washing companies use for automation?

The most common platforms in pressure washing are Jobber, Housecall Pro, ServiceTitan, and ServiceBridge. These connect to automation tools like n8n, Make, and Zapier and to SMS platforms like Twilio to trigger estimate follow-ups, seasonal campaigns, and review requests automatically.

How much does pressure washing automation cost?

Aplos AI builds pressure washing automation at fixed prices. A complete implementation covering estimate follow-up, annual re-engagement, seasonal campaigns, and review requests typically ranges from $1,500 to $3,000 as a one-time build. No ongoing retainers.

How does automated estimate follow-up work for pressure washing companies?

When a quote is sent in Jobber, Housecall Pro, or ServiceBridge, an automated sequence triggers at 24 hours, day 4, and day 7. Each message references the specific service quoted and includes a direct booking link. The sequence stops automatically when the prospect responds or books.

How do seasonal outreach campaigns work for pressure washing?

Date-triggered broadcasts go to the full client list in March and September — 3-4 weeks before peak season demand. The message positions existing clients as priorities and includes a booking link. Companies that send early capture premium scheduling slots and maintain higher average job values than those who fill last-minute.

How do I get more Google reviews for my pressure washing company?

An automated SMS with a Google review link, sent 3 hours after job completion, consistently generates the highest review response rates. A private feedback filter ensures that clients who express concerns are routed to an internal resolution flow rather than a public review, protecting your overall rating.

Deep Dive: Pressure Washing Automation

For a complete breakdown of how pressure washing companies structure their automation stack — CRM integration, seasonal campaign setup, and review management — see the full industry guide.

Pressure Washing Automation: Complete Industry Guide →

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